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Strategic Planning: Process-Based Competition

How to Leverage Process Excellence to Transform Your Competitive Position

A One-Day Seminar OR Multi-Day Virtual Seminar

“Without doubt. . . .processes are the source of ‘firm-specific’ special competence that makes the competitive difference.”   –Peter G.W. Keen, The Process Edge

Some of the biggest losers of the Lean/Reengineering/Six Sigma movements aren’t the companies whose implementations failed. They are the companies that made step-level operational improvements without impacting their competitive position or, worse, companies that created dramatic new capabilities that they failed to leverage for strategic advantage. To leverage process excellence your company must:

    1. Align process planning/management with strategic planning
    2. Build core processes into competitive strengths
    3. Develop strategies to capitalize on these competitive capabilities

By linking strategy and process, your company can convert operational process excellence into distinct strategic advantages that yield a lasting competitive edge. That’s where this important seminar comes in.

What You Will Learn

  • Quantify the two-way relationship between strategy and process performance
  • Utilize Process Positioning and Blue Ocean techniques to identify process-driven opportunities
  • Capitalize on process innovation and improvement successes to create a competitive advantage
  • Create a strategic plan that leverages unique process capabilities (or core competencies) to successfully position your company in the market
  • How to align measurement systems to support strategic, cross-functional process performance
  • How to dramatically improve all measures of organizational success

Seminar Outline

I. Introduction

  • The traditional approach to strategy and process
  • Building a sustainable competitive advantage in today’s business environment
  • Strategy & Process: A two-way relationship

II. Building a Process-Focused Strategy

  • Process & Strategy
  • Your mission
  • Identifying core processes and strategic capabilities
  • Analyzing the impact of process excellence on strategy opportunities
  • Selecting a strategy that best capitalizes on your distinctive process capabilities and unique value chain

III. Implementing Strategy Through Process Management

  • Strategy & Process
  • Devising operational plans that will achieve strategic objectives
  • Linking cross-functional process measures to strategic objectives
  • Executing strategy through process management

IV. Sustaining the Competitive Edge

  • Managing the process life cycle
  • Maintaining the link between process and strategy

Who Should Attend

You will benefit most from this learning experience if you are a:

  • Leader or key member of a Strategic Planning Team
  • Process Owner or Manager
  • Leader who needs to connect day-to-day operations with strategy
  • President, Vice President, COO or senior executive
  • Director of Process Improvement or Reengineering
  • Manager who is actively involved in your organization’s process management and/or strategic planning efforts
The skills delivered in this seminar can be applied in manufacturing, service, utility, healthcare and public sector organizations.

We truly believe Strategic Planning: Process-Based Competition will provide knowledge, skills and insights you can use to dramatically improve your organization’s short-term performance and long-term competitive position.

Act now! Call Orion (800-510-2117) today to arrange a customized workshop for your leadership team or submit a question below.


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